BotBlog is an independent UK site for Betfair trading software, automation guides, and free tools. If you run trading software, a VPS service, a podcast, or a resource site in this space, this page explains how we work together — and what we won’t do.

Who reads BotBlog

Our audience is mostly UK-based exchange traders and people exploring automation — from ladder scalpers trying Geeks Toy or Traderline to traders building rule-based bots in BF Bot Manager. They come for honest comparisons, strategy walkthroughs, and browser calculators they can use without signing up.

Traffic is organic: strategy guides, software reviews, and data posts such as our horse racing statistics and football betting statistics pages. Ask Bob adds interactive backtesting for horse racing and football strategies.

Ways to collaborate

Software reviewsIndependent reviews of Betfair bots, ladders, and automation platforms — with clear pros, cons, and who each tool suits. Strategy guidesLay the Draw, dutching, horse pre-race trading, stop-loss rules, and automation walkthroughs linked to real software. Free calculatorsDutching, green-up, liability, EV, and more — cite or link when you publish resource roundups. NewsletterMonthly digest to traders interested in automation — product news and guides when genuinely relevant.

For software vendors & affiliates

If you make Betfair trading software, a VPS for bots, or a complementary tool, we’re open to:

  • Honest reviews — we test in practice mode or live where appropriate and publish what we find, including limitations.
  • Strategy guides — showing how your product fits a specific market (football, horses, tennis, etc.).
  • Resource listings — if you maintain a partners or resources page, we’re happy to be listed when our content is a good fit for your users.
  • Affiliate relationships — we already participate in several programmes; see our affiliate disclaimer for how we disclose links.

We do not accept payment for positive coverage. Sponsored or gifted access is disclosed clearly in the article. Editorial verdicts are ours.

For media, podcasts & resource sites

Journalists, podcast hosts, and bloggers covering exchange trading are welcome to:

  • Cite our statistics posts — original data with methodology notes; please link to the source page.
  • Link to our calculators — free tools with no signup; ideal for “best Betfair resources” lists.
  • Request quotes or commentary on Betfair automation, bot software comparisons, or UK trading setup (VPS, API keys, practice mode).
  • Invite us as a guest — Stephane runs BotBlog; background is on our About page.

What we don’t offer

  • Paid or undisclosed positive reviews
  • Reciprocal link schemes or “link to us and we’ll link to you” pages
  • Tipster services, signals, or managed accounts
  • Guaranteed rankings or placement in comparison tables

Get in touch

Use the contact form and choose Advertising / partnership. Include a short note on what you’re proposing, your product or site URL, and whether you already have an affiliate or press programme.

We aim to reply within two working days. For general reader questions (strategies, reviews, Ask Bob), use the same form with a different subject — no need to go through this page.

Educational only. BotBlog does not place bets, manage accounts, or provide financial advice. Trading and gambling carry risk — 18+ only. BeGambleAware.org

Ready to reach out? Contact BotBlog →